Thursday, July 13, 2006

'Caster becomes Media, rather than Cable

One must move with the times and cable is so yesterday. Effective with its June/July issue, the trade magazine Cablecaster is being rebranded Mediacaster (Broadband and Content)

"This change is being made to reflect dynamic developments and expanding opportunities for new products and service offerings in the digital media and telecommunications industries," Publisher Grenville Pinto of the Business Information Group says.

"We have been serving the Canadian broadband industry since 1989 and will continue to do so, bringing you the most relevant and up-to-date news as the Canadian communications marketplace keeps evolving."

Qualified subscribers for the new, improved Mediacaster will be Canadian Cable Specialty/Pay-TV and PPV Service Providers; Audio/Video and Interactive Content Creators; Advertising Agencies; Telephone Companies; Wireless Providers; Satellite Providers; OEM’s and Distributors/Dealers; Government agencies (federal and provincial); Internet Service Providers; Program Producers, Directors and Programming Managers and Industry Consultants.


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