Friday, October 03, 2008

Editorial management of Canadian Home & Country and Canadian Gardening merged

The editorial management of Canadian Home & Country and Canadian Gardening have been merged. Erin McLaughlin (right),editor of CH&C is adding the duties of editor-in-chief of Canadian Gardening, effective January. She replaces Aldona Satterthwaite (below right) who a Transcontinental Media press release says "moves on to explore new opportunities next year".

McLaughlin has been with Transcontinental since 2000, helped to convert Century Home magazine into Canadian Home & Country while at Avid Media, before it was acquired by Transcontinental Media. She joined Transcon in 2004 after being at the custom publisher Redwood Custom Communications as features editor and then deputy editor of Real You magazine, published for retailer J. C. Penney (the publication was discontinued). She began her career as a staff writer for TV Guide, then moved to Canadian House & Home as features editor.

Satterthwaite, who has been editor of Canadian Gardening since January, 2001, was named editor of the year in 2007 by the Canadian Society of Magazine Editors and is also the author of a number of garden books.



Anonymous Anonymous said...

Actually, Erin McLaughlin joined Transcontinental in 2004 (not 2000), by virtue of Transcon buying Avid Media, for whom she worked. She joined Avid in 2000, as editor of Century Home. And it was at Avid that the magazine evolved into Cdn Home & Country, prior to the Transcon purchase.

4:34 pm  
Blogger D. B. Scott said...

Thanks for the correction. I have changed the item.

4:47 pm  
Anonymous Anonymous said...

Didn't they try something like this before? Shades of Homemakers/Canadian Living all over again.

4:49 pm  
Anonymous Anonymous said...

"Moves on to explore new opportunities next year" my ass.

Transcon got rid of a great editor and a nice person.

I am hoping for fatal heart attacks to those behind this move.

6:21 pm  
Anonymous Anonymous said...

Whoa, D.B.! Your entry makes it sound as though I've been pushed out of Canadian Gardening. I know we're living in paranoid times, BUT IT'S ABSOLUTELY NOT TRUE. In fact, I gave notice more than a year ago of my intention to leave the magazine in January 2009. I really don't want to use the "R" word here, for I very much plan to continue freelancing, consulting and writing, but in a way that's what it is. Enough of the nine-to-five grind, already. After eight great years at CG's helm, I want a less structured, more adventure-filled life. Yee ha! Be happy for me, folks!

12:13 pm  
Blogger D. B. Scott said...

I do not think the post stated or even implied you had been pushed out. The emphasis, as the headline demonstrates, was that the editorial management of the two magazines were being merged. On its face the post said Erin McLaughlin is replacing you, which is demonstrably true. Since the company memorandum made no other mention of your reasons for leaving, I simply quoted its reference to "moving on". Good luck with your new ventures.

1:23 pm  
Anonymous Anonymous said...

I wonder what's going on with the rest of the CG staff? Who will stay and work for the, um, bold and confident McLaughlin? Who will be the real gardening expert now? I'm guessing CG's audience includes pretty high-level gardeners.

5:20 pm  
Blogger D. B. Scott said...

According to a post in Masthead magazine, McLaughlin will take over the top editorial position for both titles, Suzanne Moutis, executive editor for Home & Country, will double up that role with CG, Jose Woertman, currently Home & Country’s art director will design both magazines and current CG art director Bonnie Summerfeldt moves to become art director for Transcon's custom publishing division. Helen Catellier, managing editor for CG, is currently on maternity leave and her role will be reassessed when she returns to work mid-2009.

Commenters please note that Aldonna Satterthwaite wishes it to be known (see comment above) that she served notice a year ago that she'd be leaving and that she was definitely not pushed out.

5:37 pm  

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