Wednesday, April 28, 2010

Magazines Canada launches professional development webinar series

Magazines Canada has launched a series of webinars, an initiative to bring professional development to more of its Canada-wide members and non-members alike. The program kicks off May 19 with a seminar by Wayne MacPhail, exploring the potential for magazines of the new iPad. This is followed by a seminar on June 17 with Amber Mac, talking about using social media to grow a magazine brand and on June 29 with a session on copyright with lawyer Warren Sheffer.
The webinars are $25 for members and $35 for non-members of Magazines Canada. A bundle of all three is $60 for members and $80 for non-members. Registration for the sessions closes at noon on the day of the session and the first three webinars all start at 2:00 p.m.
Magazines Canada has been pondering for some time the challenge of delivering professional development to far-flung people, particularly as recent research showed that work demands and travel costs have been making traditional seminars a harder sell, even when done periodically in various cities across the country. A recent study by Kim Pittaway found that there was an appetite for such distance education.

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