Wednesday, December 22, 2010

The rich are not like you and me;
they have more broadband

The rich are not like you and me, they have more money. A study by the Pew Research Center found that those with incomes >$150,000 are also significantly more likely to have broadband service, use the internet and email than the rest of the American population. The report can be read online or downloaded. 
The affluent are more likely than other internet users to participate in video chat, pay bills online, and get online news. Nearly all of this affluent demographic use the internet or email. Nine in ten of the high-income internet users have searched online for maps or directions, 86% have researched a product online, and 82% get a portion of their news online. And, as the chart below shows, they are more likely across the board to adopt the latest technologies.



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