Texterity, the digital content publishing company, has been acquired by Godengo, Inc. of California. The combined companies will be merged and provide services to more than 1,200 magazine titles from more than 500 publishers in Canada, the U.S. and Australia. Terms of the deal were not revealed.
Texterity was founded in 1991 and has been a privately held company based in Southborough, MA which provides digital and mobile solutions, creating and maintaining more than 750 digital editions and building magazine-branded apps. Godengo of Berkeley, California markets content management systems, digital and mobile advertising platforms, and runs an online ad network.
The current president and CEO of Godengo, Peter Stilson, will be CEO and the current president of Texterity, Carl Scholz, will be president of the combined company. Martin Hensel, who founded Texterity, will be a consultant to the firm.
“Godengo and Texterity have complementary expertise, specializations, and cultures, and together we’ll offer a level of functionality and flexibility to clients that is well beyond anything currently in the marketplace,” said Stilson in a release. “The publishing industry has been looking for a true partner that can meet the full scope of needs in cross-platform digital and mobile integration, and now it has one.”
“With the scope of expertise and capabilities that our combined organization has, we now have products and services to meet the needs of the more than 18,000 magazine publishers in the market,” said Scholz. “We bring together a wealth of professional experience in management, engineering, sales, project management, customer support, and finance. There’s no question that we’re poised for dramatic growth.”