Thursday, November 14, 2013

Quote, unquote: Living in a world saturated with details

"In a world humming with “meaningful moments,” how do we maintain that meaning? How many shootings before we rally for gun control or just forget it's a problem altogether? How many natural disasters need to decimate a country before we start thinking critically about global warming or we decide it's “just one of those things”? It's no longer media 's job to just deliver meaningful moments; instead, we need to deliver meaningful commentary and analysis on those moments."
-- Ketelyn Belyus, audience development and digital marketing manager for The Nation, writing in Folio: about why quality and engagement matter as sources of content multiply.



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