Tuesday, August 11, 2015

Quote, unquote: Realities, readership, profitability

"Media has changed so much in the past 10 years that to say that you can’t ever imagine a certain scenario is crazy, because anything is possible. And the way people consume media now is so different than it was 10 years ago and ten years from now it’ll be so different than it is today. But looking at the realities of the business now, I can’t imagine the print product going away in the next 10 years, because frankly too many people want it and it makes too much money."
-- Jess Cagle, editorial director of People Magazine, responding to a question from Mr. Magazine about whether he could imagine a day when the magazine wouldn't have a print component.



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