TVA closes deal to acquire consumer magazines from TC Transcontinental

The $55.5 million transaction was completed today whereby TVA Group acquired 14 magazines, 3 websites and custom publishing contracts of TC Transcontinental. As a result, the Quebec-based company now has 300 new employees and acquired the following brands:

• Coup de pouce
• Canadian Living
• Decormag
• Style at Home
• Fleurs Plantes Jardins
• Canadian Gardening
• Quebec Vert
• The Hockey News
• Condo Maison Direct
• Maisons Neuves Rive-Sud et Condos

TVA Group will keep a 51% stake in Les Publications Transcontinental-Hearst inc. which operates Elle Canada and Elle Quebec, in partnership with the Hearst Group which holds a 49% stake.

TVA Group and Groupe Bayard together hold 50% of the shares of Publications Senior Inc., that publishes Le Bel Age and Good Times magazines.

The websites acquired are: 

• recettes.qc.ca
• Quoi manger and 
• On the table 

Custom publishing from the magazines are included in the deal.