TC Media partners with California "contextual messaging" company

TC Media has entered into a partnership to be the exclusive reseller of StrongView, a platform that can be used by digital clients such as Sunwing Vacations and The Blue Hive (Ford Motor company agency) in their "contextual messaging" campaigns. TC Media sends more than 2 billion personalized emails and 100 million SMS messages a year on behalf of Canadian retailers and advertisers. StrongView is based in Redwood City, California. TC Media which, until recently, was one of Canada's largest consumer magazine publishers, is based in Montreal.