Time Inc.'s Canadian advertising sales to be handled by Publicitas

Time Inc. has selected Publicitas to handle its advertising sales in Canada. It was announced today that the large international marketing services company will represent over 30 print and digital brands across the Time Inc. portfolio which may include People, Sports Illustrated, InStyle, Time, Real Simple, Southern Living, Entertainment Weekly, Cooking Light and Fortune. The multi-year agreement is effective immediately. The arrangement does not include the Affluent Media Group (Travel + Leisure, Food & Wine and Departures.)

“We awarded our Canadian business to Publicitas because of its solid track record with some of our key brands, its talented and driven team and its deep relationships in the region,” said Ellis. “We conducted a thorough search for a partner to help us better extend our ‘One Time Inc.’ sales approach to our clients in Canada. Publicitas was the unanimous choice, and we welcome the company to the Time Inc. team. It is going to be a great asset for us.”