Mag world view: UBM buys CMI; Cosmo opts for events; Time launches breakfast book; "Grandpa at the disco"
- UBM acquires the Content Marketing Institute for $17.6M (Talking New Media)
- The State of LinkedIn’s B2B Media Plans (Publishing Executive)
- How Cosmopolitan's Decision to Prioritize Events Over Ads Has Put the Brand Back on Track (The Drum)
- Town & Country Publisher Jennifer Levene Bruno on Revitalizing a Legacy 170 Years in the Making (Publishing Executive)
- Time Inc. Launches Extra Crispy, a New Brand All About Breakfast (Folio:)
- Yoga Journal Hits the Road to Document Yoga in America (Folio:)
- Global survey of Reuters.com readers finds most won’t pay for unique and high quality online news (Press Gazette)
- New York Times' Paris staff launch bid to save editorial operation (Guardian)
- Economist editor: ‘We don’t want to be the grandpa at the disco’ (Guardian)
Labels: mag world view
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