A new magazine for Toronto's Jewish community called Friday Night has just been launched.
Delivered six times a year, the magazine's stated aim is to provide Toronto's Jewish community with inspirational, thought-provoking, entertaining and useful journalism that is non-partisan.
It will celebrate Jews making an impact on our great city and the traditions and lifestyles that continue to bond Toronto’s historic, growing, thriving and passionate Jewish community.
Based in Thornhill, it is co-published and co-edited by Paul Grossinger and David Bale.
The subscription rate for one year (six issues) is $18. The one-time, 4-colour page rate for advertising is not published. Grossinger told Masthead magazine that the premier issue has a print run of 3,000, but their intention is to have 15,000 to 20,000 controlled circulation by the next issue and to move to a paid subscription model by 2011.
The 48-pagepremier edition is available in digital "flip book" form.