In announcing the appointment, Steve Maich, senior vice-president and general manager of publishing at Rogers Media said:
“Sasha has everything you could want from an editor-in-chief in today’s media landscape, including outstanding vision and creativity. She is extremely comfortable and enthusiastic with the opportunities presented by digital distribution of our stories and other content. And she has a warmth and charisma that makes her a natural leader and spokesperson for Today’s Parent.”Emmons moves into the chair vacated by Karine Ewart, earlier this month as she moved up and over to become the editor-in-chief of the Rogers Media flagship Chatelaine.
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