Whitelock's most recent position was senior director advertising sales, magazine and out of home at Quebecor Media and she had previous experience as associate publisher/director of sales at The Kit (Star Media Group), publisher at Glow and Pure (Rogers Media) and advertising director at FASHION (Key Publishers).
This is but the latest step in a wholesale reorganization of the women's publishing group which included naming Jacqueline Loch as vice-president and group publisher, replacing Lilia Lozinski as senior vice-president women’s group, and the appointment of Noreen Flanagan as editor in chief of FASHION, moved from being EIC at Elle Canada.
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