Trend watch

Five shopping magazines, five shelter magazines, four fashion magazines, 16 magazines targeting women, 12 aimed at males, eight targeting the affluent market; these were among the 75 new magazines launched in the last quarter in the United States, according to the Magazine Publishers of America. Many of the titles were line extensions of existing magazines. Here's what some of the larger companies were dishing up:

• American Media: AFL Preview; Sly
• Conde Nast: Allure Bride
• Hachette Filipacchi: Chris Madden
• Hearst: Quick and Simple
• Fairchild: Cookie, Vitals Woman
• Gemstar-TV Guide: Inside TV
• Meredith: Siempre Mujer
• Rodale (with John Brown Publishing): Lazy RV Living
• Scientific American: Scientific American Mind
• Time Inc.: Racing Fan, SI Latino
• Vibe/Spin Ventures: Vibe Vixen