Monday, October 23, 2006

Bank and Profit go together on podcast

A snug relationship between Profit magazine and the BMO Bank of Montreal has resulted in a podcast called Business Coach, written for small business owners by Profit staffers and with commentary by BMO financial analysts and specialists. It will be hosted by Ian Portsmouth (left), Editor and Associate Publisher of Profit, a Rogers business group title.

Michael Edmonds, senior manager, media and public affairs advisor for BMO Financial Group, told Media in Canada that they were looking for additional ways to provide useful and practical information to our time-pressed business customers. "The true appeal of podcasting is its portability factor. A small business owner can download our podcast and play it back when and where they want."

The podcast will be available for download on both the BMO.com and the profitguide.com websites as well as on iTunes, and will feature interviews with a wide range of small business consultants, human resources specialists, business-planning experts and senior economic forecasters on such topics as: succession planning for business owners, developing a business plan, effective cash management techniques, choosing a franchise, inventory and cash flow management strategies, and small business marketing techniques.

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