Sports Illustrated magazine iPhone app delivers swimsuit models

[This item has been updated]It was inevitable; Sport Illustrated magazine now has an iPhone app that, for a $3 fee, gives users access to 20 models from the magazine's 2009 swimsuit issue, according to a story on Tech Crunch. Commenters almost immediately began to diss the idea, asking why someone would pay three bucks to get something they could get for free anywhere on the internet.

[Update: well, the commenters were well wide of the mark. According to a Time Inc. spokesperson quoted by Folio: magazine, the app shot to number six within hours, then went to number two, then hit number one by its first full day in the app store.]