Indigo tells customers which books are green; can magazines be far behind?

Canada’s leading book retailer, Indigo Books & Music Inc. now tells its customers -- in kiosks in their stores and online -- which books are printed on papers containing recycled and/or Forest Stewardship Council (FSC) fibre, according to a posting on the website of Canopy, the campaigners for sustainable paper use.

Book titles that lack environmental information at the kiosks either have no environmental paper qualities to speak of or the publisher has yet to provide details for that title. Indigo is the first international book retailer to provide this level of transparency about the environmental qualities of books in their stores.