Positive diversity in body image wins award for ELLE Québec magazine

TC Media's ELLE Québec magazine has won the 2014 Prix/Image award which recognizes Quebec companies who contribute to healthy and diversified representations of the human body in fashion, media and advertising. 

The prize is given by the site derrierlemiroir.ca based on an online poll. This year, 7,600 young Quebecers voted to give the award to ELLE Québec for its sensitivity and efforts to showcase diversity in its models and in questioning the standard definition of beauty. It is the second time the magazine has won.