Canadian Business Media winners talk about how they won

An innovation at the 62nd Annual Canadian Business Media Awards in June was that winners were asked at the podium to share how they got there. Upon accepting each award, winners were asked how they created their award-winning content.  

Their answers were revealing about what’s involved in creating CBM Award-winning material, what made their pieces stand out, how they arrived at the final product and why they think experts in their field deemed their work exceptional. The CBM has released a video of some of their answers. [Yes, [blush] that's me up there asking the questions.]