Wednesday, July 25, 2012

"Green paper" supports the use of recycled magazine stock and debunks myths

The folks at Canopy, the people who brought you the Eco Paper Database to make it easy to find green paper solutions, have alerted us to a "green paper" called Green in All Grades, produced by one of their U.S. counterparts, Green America and its Better Paper Project
The hefty (40-page) report aims at dissecting the key arguments made against use of recycled paper to print magazines and showing how it can be the best choice for the environment. 
It argues, for instance, that there is no shortage of waste paper for recovery, that recycled paper bests the same grades of virgin paper and that the biggest environmental impact comes from using recovered paper for writing and printing paper (such as magazine stock). In a release, Frank Locantore, the director of the Better Paper Project says
“Over the past few years, we’ve heard a lot of misinformation and unsubstantiated claims that recycled paper is a poor environmental choice for magazine paper, so we wanted to clear up confusion and present science-based facts to support magazines that want to do the right thing for the planet by using recycled paper.”

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