Women rule
Mediaweek has published its Hot List and this year, as in previous years, it is dominated by magazines serving, and largely run by, women:
(Also, as in previous years, to be hot, you must be American. But perhaps Canadian magazines are too cool to be hot.)
"In a year when celebrity ruled the newsstand, and business, general interest and newsweekly titles struggled to retain ad pages, it became clear that in order to be considered hot, a healthy dose of estrogen couldn’t hurt."The Editor of the Year is Martha Nelson of People (a recent International Speaker at Mags U).
(Also, as in previous years, to be hot, you must be American. But perhaps Canadian magazines are too cool to be hot.)
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home