Quebecor's TVA loses battle with La Semaine, closes Sensass
Quebecor Media's TVA Publications has shuttered its weekly celebrity glossy Sensass, bested in a "bruising, profit-sapping battle" with rival magzine La Semaine, published by Claude J. Charron. This, according to a story in mastheadonline (sub req'd). TVA launched Sensass in January 2005.
Almost immediately after closing Sensass, TVA launched Moi et cie ("Me and my friends"), a fortnightly magazine that will apparently eschew gossip.
Almost immediately after closing Sensass, TVA launched Moi et cie ("Me and my friends"), a fortnightly magazine that will apparently eschew gossip.
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