U.S. b2b revenue down 6% in first half

Business to business revenue in the U.S. was down 6 per cent in the first half of 2008. And even trade show revenue, which had been growing as a proportion of over all revenue for the sector, was down 1 per cent. 20 of the 21 b2b categories reported declines in pages. This according to a story in Folio:

Gordon Hughes, the president and CEO of American Business Media said:

“Considering the current state of the economy, b-to-b media has held up well. B-to-b media information companies continue to broaden their portfolios to satisfy market needs such as digital products, custom media and data.”