U.S. magazine ad pages down 11.7% in 2008

U.S. magazine ad page results for 2008 show that the number of pages for the more than 230 titles tracked by the Publishers Information Bureau dropped by 11.7% and that only about 18% of titles saw an increase, according to a story in Folio: magazine.

All of the top 12 advertising categories suffered, with the largest being automotive.