Government international trade campaign will benefit some magazines

Select Canadian business magazines and newspapers will benefit from a new, two-month annual advertising campaign from the federal government on behalf of the Canadian Trade Commissioner Service.

Stockwell Day, Minister of International Trade and Minister for the Asia-Pacific Gateway, launched the annual advertising campaign while delivering a speech at the Toronto Board of Trade. The campaign also includes billboards in nine airports across Canada and web advertising.

“Our economic prosperity depends on opening doors for Canadian businesses so they can reach out to global opportunities and create jobs. We also rely on the will of our trading partners to open doors to us,” said Day. "The new advertising campaign will help us tell Canadian businesses how trade commissioners can assist them in making crucial global connections.”