Rogers Publishing acquires employee benefits publication from Source Media
Rogers Publishing Limited has bought Employee Benefit News Canada from New York-based SourceMedia and is re-positioning it as a cross-border edition of one of its major b2b magazines, Benefits Canada.
Rogers already publishes Benefits Canada, Avantages and Working Well, titles written for executive and specialist management of pension and benefit plans at large Canadian employers. Beginning this fall, Employee Benefit News Canada will be published six times per year and mailed separately to decision-makers in both Canada and United States.
"This is a natural fit for us at Benefits Canada and an exciting expansion of our portfolio," said John Milne, senior vice-president, business & professional publishing group. "....As the North American economy becomes increasingly integrated, benefit and pension professionals are being called on to make strategic decisions on their plans for both Canada and the United States."
With the purchase, Rogers also acquires the conference Canadian Benefits Summit.
Rogers already publishes Benefits Canada, Avantages and Working Well, titles written for executive and specialist management of pension and benefit plans at large Canadian employers. Beginning this fall, Employee Benefit News Canada will be published six times per year and mailed separately to decision-makers in both Canada and United States.
"This is a natural fit for us at Benefits Canada and an exciting expansion of our portfolio," said John Milne, senior vice-president, business & professional publishing group. "....As the North American economy becomes increasingly integrated, benefit and pension professionals are being called on to make strategic decisions on their plans for both Canada and the United States."
With the purchase, Rogers also acquires the conference Canadian Benefits Summit.
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