Tuesday, January 05, 2010

RAW magazine launch is also first title from startup custom publisher

A new custom publishing company based in Barrie, Ontario is to launch its first title in February. It's called RAW (for Representing All Women) and is published on behalf of motivational speaker Stephanie Beattie

It will be distributing 10,000 copies quarterly in Ontario, on a controlled basis, to gyms, spas, hotels and the client list for Beattie's seminars, according to a release. A full-page ad will be $1,500, according to the media kit.

All aspects of the publication are being managed by Expressions Custom Publications, a partnership of Julie Bateman (designer) and Laura Aiken (editor), brought together originally as the editorial team for a golf publication, Bay Area Golfing, published by the Orr Media Group. 

2 Comments:

Anonymous RJ said...

I doubt very much this magazine will be representative of all women. It can try, but with lines like "Unleash Your Inner Diva!" and "10 ways to change your life TODAY!" sharing space on the cover with "Our Self-Made Cinderalla" it will likely get lost with the rest of the make-women-feel-shitty-about-themselves industry titles.

Motivational speaker, indeed!

7:47 am  
Anonymous Anonymous said...

... and that TITLE! Sheesh.

3:25 pm  

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