Fly Fusion magazine to carry Trout Unlimited Canada newsletter
Fly Fusion magazine has struck an arrangement to carry Currents, the quarterly newsletter of Trout Unlimited Canada in all Canadian copies. TUC was founded in 1972 to restore freshwater rivers, lakes and streams in Canada for the enhancement of fishing. Fly Fusion is published by the Bird Marketing Group of Calgary.
3 Comments:
Stop the presses. :)
sounds fishy to me
DB,
This may have something to do with the fact that their Ultimate Trout issue is forecast to sell over 4,200 copies in Canada and another 4,500 copies in the United States.
Newsstand sales are up by 200% and since they raised their price to $7.95 from $6.95, newsstand revenue is up even more...so is insert card production, big time.
Advertisers have a way of picking up on the scent of a winner.
Scott Bullock
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