ABC Canada strikes out on its own with new website, social networking

The Canadian division of the Audit Bureau of Circulations (ABC) has demonstrated the increased autonomy it was granted by the ABC board in March. It has launched a new Canadian website Accessabc.ca., according to a post on Masthead Online. The new site has the Canadian ABC rulebook in English and French and shares some content with the U.S. site.

Augmenting the new website is ABC Connections, a blog that replaces a monthly online newsletter (previously a three-times-a-year print bulletin), a Twitter account and a LinkedIn group.