Steve Maich, the editor-in-chief of Canadian Business magazine and, as group publisher, of CB, PROFIT and MoneySense magazines, has been appointed publisher and editor-in-chief of Sportsnet magazine, which is due to launch in September.
The national biweekly sports title with a projected circulation of 100,000 is the most ambitious startup at Rogers in many years, but is founded on the belief in the the synergies possible with Rogers's Sportsnet television, radio, digital and print properties.
The release announcing the appointment said that Maich will have responsibility for all operational and strategic business elements of producing the publication.Rogers Publishing executive vice-president Ken Whyte said:
"Steve is a terrific journalist and is very talented at assembling teams that deliver compelling content. He is a natural choice for leading the team that will bring Sportsnet to life in this fourth medium. Steve has a deep knowledge of the brand, great enthusiasm for the subject matter, and a wonderful understanding of the Canadian spirit in sport."
Maich apparently relishes the challenge, after seven years as a writer, editor and publisher, including the complete redesign and relaunch of Canadian Business. He was executive editor of Maclean's before that.
"As a life-long sports fan, I've felt for a long time that Canada needed its own sports magazine, focused on the stories and icons that we are passionate about," he said. "To be entrusted with the opportunity to help create the magazine I always wanted to read, with the resources, backing and expertise of a media company like Rogers, is a dream job. I'm honoured to be chosen for it."There was no word on who will replace Maich at CB and the other finance and business titles.
- Annual subs to new Sportsnet magazine from Rogers may sell for $1.50 an issue
- Rogers's planned Sportsnet magazine may be part of larger plans
- Rogers Media to launch 100,000 circ biweekly Sportsnet magazine in the fall
- Rogers consumer publishing names Steve Maich as group publisher of business magazines
Labels: Rogers Consumer Publishing