Magazine world view: Exit at Avenue; USPS cuts 1st class delivery; J.C. and Martha; paper teeters

• Condé Nast partners with AdMeld in private digital ad exchange (Folio:)
•  AVENUE Magazine staffers leave to form new lifestyle title backed by Jared Kushner (New York Observer)
•  Simon Kelner heads new Journalism Foundation backed by the Lebedevs to promote free media (Jon Slattery) 
• Shape Garners 400,000 sweepstakes entries via barcode (Audience Development) 
• USPS cuts first-class mail delivery (Audience Development) 
•  Why coated paper prices look ready for a fall (Dead Tree Edition)
• Magazine newsstand sales to cease in overseas commissaries (Audience Development) 
• 2011 circulation and audience development salary survey (Folio:) 
• J.C. Penney invests $38.5 million in Martha Stewart Living Omnimedia (Folio:) 
• PCC proposes wide-ranging shakeup of press self-regulation (Guardian) 
• Future launches new design magazine (Press Gazette) 
• Rankin launches new fashion and arts mag Hunger (Press Gazette) 
• Tear down the wall between business and editorial! (MediaShift)