Wednesday, February 01, 2012

Time Inc.'s Maghound single copy sales venture
is closing

Announced with considerable fanfare in 2008, Maghound, the Time Inc. venture to sell single copies of magazines at a discount, is to close. According to a story on Folio:, the division will be closing soon to focus the company on digital subscriptions (all 21 Time Inc. titles have now been digitized). Current users will be allowed a grace period and be advised to subscribe directly to their titles.
The Maghound service allowed people to buy subscriptions to mix and match individual titles, without locking into a subscription. At launch, it had 240 titles, somewhat less than it had projected when it announced the venture. Members of the service could sign up to receive up to 15 magazines from a range of titles and get one set for a monthly fee. The monthly fee was tiered depending on the number of titles: $4.95 for three; $7.95 for five, $9.95 for seven and $1 a title for eight or more.

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