Tuesday, May 29, 2012

"Quick Hit" tools for magazine ad sales released by Magazines Canada

Health & Beauty
Magazines Canada has released a series of "Category Quick Hits", tools for adaptation by magazines sales professionals for discussions with media planners and advertisers. 
The focus is on how their brands fit in and can succeed with magazine media in five categories:Automotive; Financial;Travel;Consumer Packaged Goods;and Health and Beauty.
Based on the latest and most compelling third-party research, the Quick Hit documents provide a response to why magazines are essential to advertisers in key advertiser categories.
PDFs are available for download in both French and English.



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