Pop goes the cover
From the "Because we can" department comes the story of the magazine cover presented on bubble wrap. According to a story from design website PSFK, the latest edition of visual magazine Japan +81, made its ‘Next Creativity’ issue with customized bubble wrap.
"Spanish graphic design firm Lo Siento created the unique cover for +81 by filling individual air bubbles with colored water; artists painstakingly created the text by using a needle to inject the bubbles with the dye."In a masterpiece of understatement, the PSFK story said they weren't sure how the cover held up in mailings!
Labels: art direction, covers, promotions
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