Thursday, November 08, 2012

Quote, unquote: On the headlong move to mobile

"I think the switch to mobile is bigger in magnitude than the switch from print to desktop, in terms of what it means for the way people consume content, and it’s happening faster."
-- Rob Grimshaw, the managing director of, telling Media Week that he expects his 124-year-old newspaper will be primarily a mobile experience within three to four years.



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