Scott Havens of The Atlantic to be MagNet conference kickoff speaker

M. Scott Havens

Magazines Canada has announced that M. Scott Havens, the president of The Atlantic, will be the 2014 kickoff speaker for MagNet 2014, the industry conference June 3 to 6 in Toronto. Each year the conference begins with a MagNet Marquee speaker. 

Come hear his story of how an internationally respected multi-platform media company bucked the downward trend to succeed in an increasingly fractured and competitive landscape. What's working and what's not? Where does the brand go next? Havens will answer these questions and more while he explores how the magazine industry can build sustainable businesses that will ensure great journalism not just survives, but thrives. Presented on June 3, 2014 by the Reader's Digest Foundation.

This year, following the Marquee, there will be a cocktail reception with a particular focus on celebrating the Quebec magazine industry, with appropriate food, wine and entertainment.