Monday, February 03, 2014

Browsing app stores the preferred choice for finding new mobile apps

Most people in the U.S. rely on browsing through an app store (Apple or Google Play)or the recommendations of friends and family to find new mobile apps, according to data reported by eMarketer. Only 5% find out about them through magazines and newspapers and only 8% through sites accessed on desktop and laptop computers.

The same report quoted a Juniper Research forecast that the number of app downloads would double in the next four years, rising to 160 billion. 

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