Tuesday, June 10, 2014

Canadian Family discontinuing print; moves to digital-only

[This post has been updated]St. Joseph Media announced today that Canadian Family magazine will become digital-only. [The result will be the layoff of seven people, including editor-in-chief Brandi Weikel and art director Colleen Nicholson.]Publication of the print magazine will be suspended following distribution of the summer issue. The company said that while readership is actually higher than it was 5 years ago, "print advertising support has continued to erode to ultimately unsustainable levels". 

The magazine will continue to run its Canadian Family Food Awards and Canadian Family Teacher Awards and will maintain its panel of 20,000 readers in its Family Tested Panel, who provide insights into products and services. The company said in a release
Canadianfamily.ca continues to experience tremendous growth in its digital audience, which is being supported by significant growth from advertisers looking to reach moms seeking family friendly recipes, family tested product reviews and helpful tips on everything from health and wellness to family activities for every season.
Until now, the magazine has been available in both print and digital, 8 issues for $12.95. 



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