Wednesday, February 11, 2015

Six-month AAM magazine circ data shows consumer magazines down 4.8%

The Alliance for Audited Media (AAM) reports circulation data for Canadian consumer magazines showing paid and verified circulation down 4.8% for the six months ended June 2014. Paid subs were down 10.1% and single copy sales increased 3%. Digital replica editions comprised 255,764 or 3% of the total paid, verified and analyzed non-paid circulation, nearly three times what it was in the same period a year ago. 

The circ data shows the top 25 Canadian consumer magazines, led by Chatelaine.  The biggest increase in total paid and verified total circulation was Sportsnet magazine, up 27.5%; the biggest drop was Reader's Digest Canadian English edition, down 28.6%.

[click to enlarge]

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