Thursday, August 08, 2013

Flare unveils new look in September issue

Rogers Media is unveiling a new look and feel for Flare magazine effective with the September issue that will be on newsstands this week. It features American actress Amber Heard, promoting the movie "Paranoia".

The last major print redesign was in September 2007, with new logo, fonts and coverlines, new department pages and a change in the flow of articles. 


Anonymous central scrutinizer said...

Incredibad. Have they changed the name to FLRE? Where did the A go? Omgeddon -- I don't expect much from Rogers but this, this is surprisingly bad and weird. Even ignoring the bizarre cover shot with ridiculous styling (the sloppy shirt, the flat pink background, the rings!), the type choices are heinous. The main display face is a dreadful art deco monstrosity, the sans is some awful humanist degradation of Gill Sans and bears no relation to the other faces, and the serif is even more random and is set with crashing leading. Adding insult to injury, the editors wrote the cover "model" name in craptastic handwriting. Make it stop.
Um, if I say something nice will you run my comment? I like the price!

10:29 pm  
Anonymous Anonymous said...

Sounds like a disgruntled Ex.

12:02 pm  
Anonymous central scrutinizer said...

Not at all, I'm a long-time criticizer, but have never worked there; there is no enmity involved in my appraisal of this cold mess. This isn't hate, it's just tough love for Canadian magazines that I know can do better.

2:26 pm  
Anonymous Anonymous said...

I completely agree with you.

7:53 am  
Anonymous Anonymous said...

Not to mention they are cribbing design from a WAY better independent publication from Toronto.

9:46 pm  
Anonymous Anonymous said...

They've had the same cover for the past few months now...flat background with a full-body shot of the cover model again, covering the "A." Awful awful! They can do way better than this. If the idea is to set themselves apart from "FASHION" magazine, one would think the redesign would be for the better and not for the worse.

3:14 pm  

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