Monday, August 24, 2009

Turning the page in Ireland

The recent launch of Magazines Ireland, the new name for an association of 43 Irish publishers brings with it a brand new image. (Previously, the association was called the PPA Ireland -- Periodical Publishers Association Ireland).

The association's new logo, in a fetching emerald green (natch) seemed familiar, somehow...Ah, yes.

The Irish magazines have a lot in common with Canadian ones. For instance, competing on their newsstands with an influx of British titles. Membership in the association includes 200 individual titles, representing over 2,000 people directly employed and a further 9,000 related jobs in the €400 million industry.

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