Beaver feature becomes lavish coffee table book
The Beaver magazine and its publisher Canada's National History Society, unveils an audacious line extension this month with the launch of 100 Photos That Changed Canada, a lavish coffee table book published by Harper Collins Canada, based on a magazine feature. Launch events will be held across the country, starting in Calgary November 5, Winnipeg November 6, and Toronto on November 16.
A series of interviews with participants in the book are featured in the online books site of the Globe and Mail.
The book is edited by Beaver editor Mark Reid and is based on an award-winning article 10 Photos That Changed Canada, published in the August-September 2008 issue of the magazine. It includes photographs that date back to 1847, with each photo accompanied by a short essay. Among the contributors are Charlotte Gray, Peter Mansbridge, Jacques Lacoursière, Christie Blatchford and J.L. Granatstein. It is priced at $45.
Labels: line extensions, promotions
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