Pimping your blog

In just over a week -- February 2 -- the Canadian Society of Magazine Editors (CSME) is hosting one of its periodical Toronto mixers, this time with a panel discussion called "Pimp Your Blog".

Okay, so, you're blogging for your magazine. Now what? If your blog traffic numbers aren't what you want them to be, come to the first CSME mixer of 2011 to learn some secrets from the pros. Join us for a lively presentation and discussion on how to improve your blog, increase your numbers and generate buzz.

Panelists include Dylan Reid (Senior Editor) and Matthew Blackett (Publisher and Creative Director), Spacing; Jennifer Villamere, Senior Web Editor, Canadian Living; and Gary Campbell, executive producer, digital for Toronto Life, FASHION, Where, Quill & Quire and Ottawa Magazine  , who also created Aggregation magazine.

It's at Bar Italia, 582 College St., starting  6 p.m. $30 at the door buys a drink and hors d'oeurves or it's  free with 2011 CSME membership ($100 for individuals; $450 for a magazine's entire masthead) Entrance includes a drink and hors d'oeuvres.