The online freelancers' survey done by Storyboard, a joint venture of the Canadian Writers Group and the Canadian Media Guild (working together to organize freelancers) has been reported back in time for the National Magazine Awards, as promised. I hesitate to go into details, which you can do here. Why? Well, there is no indication of the number of responses (just percentages) or anything about them (where they're from, or anything about them). And, in light of that, I don't feel comfortable with comments about the effectiveness of individual editors. However, you can read and judge for yourself.
- 65% said they are doing as much or more freelance work than a year ago (More: 25%; Same: 40%)
- Paradoxically, Toronto Life is selected by respondents as one of the leading candidates for magazine of the year and in another half the respondents said it had been noticeably slipping or "losing its mojo". Go figure.
- 58% felt that National Magazine Awards select the correct winners more often than not; occasionally 36.8%; only 5.3% felt they rarely got judging right