Friday, September 30, 2011

enRoute magazine launches new look and features with October issue

Seat pockets on all Air Canada flights starting tomorrow will have a new-look enRoute magazine after a complete makeover by art director Nathalie Cusson and associate art director Tania Chiarotto. The magazine was relaunched at an event in Toronto this week and in a release the editor-in-chief Ilana Weitzman says that it includes new departments and new front-of-the-book features as enRoute beefs up its service aspects. 
One new feature is Ask a Frequent Flyer, a column in which a reader panel of same answer readers' travel questions from personal experience. 
The cover redesign shows the magazine's coverlines contained in a vertical colour swatch reminiscent of a luggage tag. The October issue cover image is a photo by Chris Nicolls, shot in Mexico City, presented on a new stock with a combined matte and glossy finish. 
Of course, you don’t want to mess too much with a good thing [says the release]. “The new enRoute expands on the qualities – including award-winning journalism, design and photography – that have already made the publication a favourite of close to a million readers a month,” says publisher Lyne Farley.
enRoute is published by custom publisher Spafax, based in Montreal. 



Anonymous Anonymous said...

This is fabulous news! Just a few corrections though:
Art Director's name is Nathalie Cusson and assistant (who is now Associate art director) is Tania Chiarotto.
One big change on the cover is that we remove the white "frame" which makes the image bigger than before despite the magazine's new, slimmer size. This is not reflected in the way the cover has been framed on the blog. (edges should be flush with photo)
Thanks for being interested in enRoute magazine!

enRoute Art Director,
Nathalie Cusson

1:15 pm  
Anonymous Anonymous said...

Looks a bit like Toro.

10:49 am  

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