For Canadian-born illustrator Bruce McCall, the cover he was doing for the April 16 issue of The New Yorker needed a visual joke. Aside from lampooning people stuffing a ludicrous thing like a car in an overhead bin, there was a bag on the floor labelled for a duty-free shop in Saskatoon, according to a Canadian Press story.
McCall said he could have picked other Canadian cities, but chose Saskatoon because of its "charming, musical-sounding name."
"I always want to tweak the Yanks. Saskatoon seemed like the unlikeliest place in the world to have a duty-free shop," McCall said in an interview.
(The vaunted fact checkers at The New Yorker confirmed that there was, indeed, a small duty-free shop in the the Prairie city.)