Wednesday, April 23, 2014

Quote, unquote: The downfall of mobile magazines

"The way audiences behave on-line (and on mobile) is much less predictable than anyone thought it would be. Successful products focus on accessibility, experience and flexibility. Traditionally, mobile magazines have fallen down on all three of those."
-- David Jacobs, CEO of 29th Street Publishing, as part of an extended conversation at Newmanology about the current state and the future of magazine apps.

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