Wednesday, March 11, 2009

Magazine aimed at Irish in Canada launched

A magazine aimed at the Irish community in Canada has been re-launched nationally just in time for St. Patrick's day. Irish Connections Canada is a controlled pub whose 10,000 copies will be distributed three times annually through Irish pubs, clubs and retail locations. (It was formerly called Toronto Irish News with a narrower reach.) In addition some 550 copies will be mailed to members of the Irish Cultural Society of Toronto and the Ireland Canada Chamber of Commerce.

"Certainly the Irish-Canadian business community would be our main focus," Eammon O'Loghlin, the owner and publisher, says of his advertisers, in a story in Media in Canada. O'Loghlin in the executive director of the Ireland-Canada Chamber of Commerce, formerly worked in marketing at Hallmark Cards and now runs O'Loglin Communications and hosts a weekly Irish radio show.

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