Wired magazine sells as many paid iPad apps as it sells on the newsstand

From the iPad magazine watch desk:

• Wired magazine's iPad app is so popular (73,000 downloads @ US$4.99 in 9 days) that it nearly eclipses the magazine's newsstand sales, according to a posting on eMedia Vitals. 
• Popular Science has sold 39,000 iPad issues since April
• iPad owners are spending at least 60 minutes with each issue
• Vanity Fair, Time and Men's Health have so far declined to release iPad-related numbers.

"So what we definitely know is that the iPad is good for publications that appeal to early adopters. Not exactly the GQ/Men’s Health set. Maybe if they changed the titles to Geek’s Quarterly or Men’s Unhealthy?"